Legal advice for the bicycle industry
Martin Langner M.Sc.

Legal advice that understands your cycling world.

Are you looking for a lawyer who knows the bicycle industry? I offer clear, practical solutions for customs, contracts, IP and product liability - with hands-on industry experience.
Safe. Pragmatic. Specialized.

Legal advice that understands your cycling world.

Safe. Pragmatic. Specialized.
Are you looking for a lawyer who knows the bicycle industry? I offer clear, practical solutions for customs, contracts, IP and product liability - with hands-on industry experience.

Industry insider

9 years of experience as Legal & General Counsel at Canyon - I know your challenges and speak your language.

Business-oriented

Management studies and real business experience - so you get solutions that work for you economically.

Perfect fit

You receive the advice that really suits your company - clear, practicable, to the point.

Fields of law

I provide you with expert advice on all key legal issues in the world of cycling - with a focus on safety, innovation and commercial success.

Customs law & import

Whether import, export or international supply chains - I support you with all questions relating to customs duties, import regulations, customs exemptions and the underlying IT systems. With real hands-on experience behind me.

Product liability & recall

I make sure that your products are launched on the market with legal certainty and are optimally protected in the event of liability. From recall management to the defense against claims.

Trademarks & patents

Protect what makes your company unique: from trademark registration and patent protection to freedom to operate searches - I strengthen your innovative power.

Contract law

Secure contracts are the basis for sustainable success. I draft and review your contracts - individually, comprehensibly and tailored to your business goals.

Fields of law

I provide you with expert advice on all key legal issues in the world of cycling - with a focus on safety, innovation and commercial success.

Customs law & import

Whether import, export or international supply chains - I support you with all questions relating to customs duties, import regulations, customs exemptions and the underlying IT systems. With real hands-on experience behind me.

Product liability & recall

I make sure that your products are launched on the market with legal certainty and are optimally protected in the event of liability. From recall management to the defense against claims.

Trademarks & patents

Protect what makes your company unique: from trademark registration and patent protection to freedom to operate searches - I strengthen your innovative power.

Contract law

Secure contracts are the basis for sustainable success. I draft and review your contracts - individually, comprehensibly and tailored to your business goals.
MARTIN LANGNER M.Sc.

Exclusive expertise for companies in the bicycle and sports industry.

Martin Langner - Lawyer specializing in import, customs and recall
Safe. Pragmatic. Specialized.
I help companies in the bicycle industry to be legally and strategically safe and efficient on the road - especially when it comes to customs, product liability, trademarks & patents or contracts.
As a former General Counsel at Canyon Bicycles, I know the challenges first-hand: international supply chains, technical requirements, trouble with customs or complex liability issues.
Today, my advice is practical, solution-oriented and always focused on what is feasible. If you're not interested in a jungle of paragraphs, you've come to the right place.

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Years of experience

International recalls mastered

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million euros in customs savings realized

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Contracts negotiated

Industry knowledge that really gets you ahead

Why specialized legal advice is the decisive advantage for the bicycle industry!
Immediately at eye level
You don't have to explain any terms or standard procedures - I know the practice and know what's important. That saves time and gets you to your goal faster.
Insider know-how
I know the tried-and-tested legal tricks and special features that count in the industry - and use them to your advantage.
Avoid risks
Because I recognize typical challenges and hidden gaps, you get accurate solutions that really work in the cycling world.
Understanding what makes the industry tick
I understand the relationships and dynamics between manufacturers, retailers and suppliers. This allows me to recognize opportunities and pitfalls before they become a problem.

Legally safe and efficient on the road

You don't just want to ride along in the bicycle industry, you want to lead the way? I support you with industry-specific legal advice - fast, uncomplicated and at eye level.
01

Exclusive bike expertise

Benefit from in-depth experience in the bicycle industry. I know the legal peculiarities and pitfalls of your industry - first-hand.
02

Real hands-on experience

I lend a hand: From project management to managing an assembly plant to introducing IT systems - I have experienced all the challenges myself and deliver solutions that prove themselves in practice.
03

Lawyer with management DNA

In addition to my legal expertise, I also have a tried-and-tested Master's degree in management. That means for you: My solutions are not only legally flawless, but also economically well thought-out - and meet the requirements of modern companies.

Legally secure and efficient on the road

You don't just want to ride along in the bicycle industry, you want to lead the way? I support you with industry-specific legal advice - fast, uncomplicated and at eye level.
01

Exclusive bike expertise

Benefit from in-depth experience in the bicycle industry. I know the legal peculiarities and pitfalls of your industry - first-hand.
02

Real hands-on experience

I lend a hand: From project management to managing an assembly plant to introducing IT systems - I have experienced all the challenges myself and deliver solutions that prove themselves in practice.
03

Lawyer with management DNA

In addition to my legal expertise, I also have a tried-and-tested Master's degree in management. That means for you: My solutions are not only legally flawless, but also economically well thought-out - and meet the requirements of modern companies.

Client testimonials

Client testimonials

Martin is an expert on tariffs and compliance policies for the bicycle industry. He works both strategically as well as practically with the various stakeholders in a company, ensuring that the business' and the customers' perspectives are taken into account.

In critical situations, he remains calm and fact-based. He is also able to think around the corner, and makes recommendations to remediate against unforeseen issues prior to them happening.

I appreciated very much working with him since Martin has candor, courage, and communicates clearly his ideas. It was a pleasure to work with him.
ALISON JONES
Chief Procurement Officer, Direct Materials @ Philips
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